@import url('https://fonts.googleapis.com/css2?family=Libre+Caslon+Display&family=Source+Sans+3:wght@400;500;600;700&display=swap');
:root{--paper:#f6f5ed;--ink:#20231f;--muted:#666b61;--line:#d7d9cd;--lime:#d6f16a;--dark:#26342a;--white:#fffef8}*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:90px}body{margin:0;background:var(--paper);color:var(--ink);font:16px/1.6 'Source Sans 3',sans-serif}button,input{font:inherit}a{color:inherit;text-decoration:none}button{cursor:pointer}svg{display:block}h1,h2,h3,p{margin-top:0}h1,h2,h3{font-family:'Source Sans 3','Arial',sans-serif;font-weight:650;line-height:1.08;letter-spacing:-.055em}h1{font-size:clamp(62px,6.7vw,100px);margin-bottom:30px}h2{font-size:clamp(37px,4vw,58px);margin-bottom:24px}h3{font-size:25px;letter-spacing:-.035em}p{margin-bottom:20px}.wrap{width:min(1200px,calc(100% - 96px));margin-inline:auto}.header{height:100px;max-width:1440px;margin:auto;padding:0 48px;display:flex;align-items:center;justify-content:space-between;gap:30px;border-bottom:1px solid var(--line)}.brand{display:flex;align-items:center;gap:9px;font:750 25px/1 'Source Sans 3',sans-serif;letter-spacing:-1.1px}.brand svg{width:35px;height:35px}.brand>span{display:flex;align-items:center;gap:8px}.b2b{font:600 10px/1 'Source Sans 3',sans-serif;letter-spacing:1px;border:1px solid currentColor;padding:5px 4px;align-self:center;margin-top:4px}nav{display:flex;gap:28px;font-size:13px;font-weight:500}nav a:hover,.text-link:hover{color:#5b6b34}.button{display:inline-flex;align-items:center;justify-content:space-between;gap:32px;background:var(--ink);color:var(--white);border:1px solid var(--ink);padding:17px 23px;font-size:14px;font-weight:600;line-height:1.35;transition:background .2s,transform .2s}.button:hover{background:#3e4937;transform:translateY(-2px)}.button span{font-size:22px;line-height:1}.button.small{font-size:12px;padding:12px 18px}.full{width:100%}.hero{display:grid;grid-template-columns:1.15fr 1fr;gap:70px;align-items:center;padding-block:72px 65px}.eyebrow{font-size:10px;font-weight:650;letter-spacing:1.6px;display:flex;gap:8px;align-items:center;margin-bottom:26px}.dot{width:7px;height:7px;border-radius:50%;display:inline-block;background:#718343;flex-shrink:0}.underline{position:relative;isolation:isolate;white-space:nowrap}.underline:after{content:'';position:absolute;bottom:5px;height:14px;left:-3px;right:-3px;background:var(--lime);z-index:-1;transform:rotate(-1.3deg)}.lead{font-size:18px;line-height:1.65;color:#555d51;max-width:420px;margin-bottom:30px}.hero-actions{display:flex;align-items:center;gap:28px;flex-wrap:wrap}.text-link{padding:0 0 5px;background:none;border:0;border-bottom:1px solid currentColor;font-size:13px;display:inline-flex;align-items:center;gap:16px}.micro{font-size:11px;color:var(--muted);margin-top:18px;margin-bottom:0}.micro span{margin:0 10px}.hero-art{background:#e9ebe0;padding:24px 26px 17px;position:relative;transform:rotate(1deg);border:1px solid #dcdfd0}.art-top,.art-bottom{display:flex;justify-content:space-between;align-items:center;font-size:9px;letter-spacing:1.6px}.old-copy{padding:29px 14px 6px}.tag{font-size:9px;border:1px solid #b6bcae;padding:4px 8px;letter-spacing:1px;color:#69725f}.old-copy p{font:500 24px/1.3 'Source Sans 3',sans-serif;letter-spacing:-1px;color:#7e8577;text-decoration:line-through;text-decoration-color:#a7af9a;margin:14px 0 9px}.edit-mark{display:block;font:italic 14px/1.5 Georgia,serif;color:#677348;transform:rotate(-4deg);text-align:right}.down-arrow{font-size:40px;line-height:.8;position:absolute;right:40px;top:215px;transform:rotate(-20deg);color:#72874a}.new-copy{background:var(--white);box-shadow:0 10px 22px #2733210c;padding:30px;margin:18px 3px 24px;transform:rotate(-2.5deg)}.card-label{font-size:9px;letter-spacing:1.4px;text-transform:uppercase;display:flex;align-items:center;gap:6px;margin-bottom:19px}.new-copy h2{font-size:42px;letter-spacing:-2.3px;line-height:1.1;margin-bottom:15px}.new-copy>p{font-size:12px;line-height:1.7;max-width:290px;color:var(--muted);margin-bottom:20px}.fake-button{background:var(--lime);font-size:10px;font-weight:600;display:flex;justify-content:space-between;align-items:center;padding:10px 14px;width:235px}.asterisk{font-size:36px;line-height:1}.art-bottom{letter-spacing:.2px;font-size:11px}.art-note{font-size:9px;color:#747c6a;margin:12px 0 0}.principle-strip{background:var(--lime);border-block:1px solid #b9cd6a}.principle-strip .wrap{display:flex;justify-content:space-between;align-items:center;gap:20px;padding-block:23px;font:600 19px/1.2 'Source Sans 3',sans-serif;letter-spacing:-.6px}.strip-arrow{font-size:33px}.section{padding-block:100px}.section-heading{display:flex;align-items:end;justify-content:space-between;gap:40px;margin-bottom:40px}.section-heading h2{margin-bottom:0}.section-heading>p{font-size:14px;color:var(--muted);margin-bottom:3px;max-width:340px}.example-shell{border:1px solid var(--line);background:var(--white)}.example-tabs{display:flex;border-bottom:1px solid var(--line);padding:0 28px;gap:32px}.example-tabs button{background:none;border:0;border-bottom:3px solid transparent;padding:19px 0 15px;font-size:12px;color:var(--muted)}.example-tabs button[aria-selected=true]{border-bottom-color:var(--ink);color:var(--ink);font-weight:650}.comparison{display:grid;grid-template-columns:1fr 1fr}.comparison>div{padding:40px 45px;min-height:305px}.comparison-before{border-right:1px solid var(--line);color:#858a80}.comparison h3{font-size:31px;max-width:360px;line-height:1.18;margin-bottom:22px}.comparison p:not(.eyebrow){font-size:14px;max-width:390px}.comparison .eyebrow{font-size:9px;margin-bottom:24px}.comparison-after{background:#f2f5e8}.sample-cta,.muted-cta{font-size:12px;font-weight:600}.sample-cta{background:var(--lime);padding:10px 13px;display:inline-block}.why{border-top:1px solid var(--line);display:flex;align-items:baseline;gap:30px;padding:20px 36px}.why>span{font-size:9px;letter-spacing:1px;white-space:nowrap;font-weight:650}.why p{font-size:12px;color:var(--muted);margin:0}.sample-note{font-size:10px;color:var(--muted);margin:0;padding:15px 36px;border-top:1px solid var(--line)}.method{background:var(--dark);color:var(--paper)}.method-grid{display:grid;grid-template-columns:1fr 1fr;gap:100px}.method em{font-style:normal;color:var(--lime)}.method .eyebrow{color:#b8c2af}.method-intro{font-size:15px;max-width:350px;color:#c0c8b9;margin:30px 0}.method .text-link{color:var(--lime)}.standards article{display:flex;gap:24px;padding:25px 0;border-top:1px solid #52604e}.standards article:first-child{padding-top:0;border:0}.standards .number{font-size:11px;color:var(--lime);padding-top:5px}.standards h3{font-size:22px;line-height:1.25;letter-spacing:-.6px;margin-bottom:12px}.standards p{font-size:13px;color:#c0c8b9;margin:0;line-height:1.8}.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:42px;margin-top:55px}.step-no{display:flex;justify-content:space-between;border-top:1px solid #9aab7b;padding-top:15px;margin-bottom:35px;font-size:11px}.step-no span{font-size:24px;color:#748848}.steps h3{font-size:25px}.steps p{font-size:14px;color:var(--muted);max-width:290px;margin-bottom:0}.offer-section{background:#e9eddf;border-block:1px solid #d8decb}.offer-grid{display:grid;grid-template-columns:1fr 1fr;gap:100px;align-items:start}.offer-intro>p:not(.eyebrow){color:#5a6354;font-size:16px;max-width:330px;margin:30px 0}.fit{border-top:1px solid #cad2bd;max-width:360px;padding-top:19px;margin-top:22px}.fit>span{font-size:9px;letter-spacing:1.2px;font-weight:650}.fit p{font-size:13px;color:#626b5c;margin:8px 0 0}.price-card{background:var(--white);border:1px solid #ccd5bd;padding:32px 36px}.price-top{display:flex;align-items:center;justify-content:space-between;font-size:10px;letter-spacing:1.2px}.price-top .asterisk{font-size:35px;color:#829647}.price{font:600 68px/1.2 'Source Sans 3',sans-serif;letter-spacing:-4px;margin-top:20px}.price>span{font:400 11px/1.5 'Source Sans 3',sans-serif;letter-spacing:0;margin-left:14px;color:var(--muted);display:inline-block}.price-sub{font-size:13px;color:var(--muted);margin-top:10px}.included{list-style:none;padding:23px 0;margin:0;border-top:1px solid var(--line)}.included li{display:flex;gap:12px;font-size:13px;margin-bottom:12px;align-items:baseline}.included li:before{content:'✓';color:#6a7c3e}.price-note{font-size:10px;color:var(--muted);line-height:1.7;margin:14px 0 24px}.refinement{border-top:1px solid var(--line);padding-top:20px;font-size:12px}.refinement strong{font-weight:600}.refinement p{color:var(--muted);margin:7px 0 0;font-size:11px}.faq-section{display:grid;grid-template-columns:1fr 1.3fr;gap:100px}.faqs details{border-bottom:1px solid var(--line)}.faqs details:first-child{border-top:1px solid var(--line)}summary{list-style:none;display:flex;justify-content:space-between;gap:25px;padding:20px 0;font-size:14px;font-weight:500;cursor:pointer}summary::-webkit-details-marker{display:none}summary span{font-size:22px;line-height:1}details[open] summary span{transform:rotate(45deg)}details>p{font-size:13px;color:var(--muted);padding-right:25px;line-height:1.8}.start-section{background:var(--lime);padding-block:70px}.start-grid{display:grid;grid-template-columns:1fr 1fr;align-items:center;gap:100px}.start-section h2{font-size:58px}.start-section p{font-size:14px;margin-bottom:0}.start-section .checkout-card{background:#e8fa9d;border:1px solid #a7bd51;padding:30px}.start-section label{font-size:12px;font-weight:600;display:block;margin-bottom:10px}.url-field{background:var(--white);border:1px solid #bdc99d;display:flex;align-items:center;gap:12px;padding:12px 14px;margin-bottom:12px}.url-field input{background:none;border:none;width:100%;font-size:12px;min-width:0;padding:5px 0;outline:0}.url-field:focus-within{outline:2px solid var(--ink);outline-offset:2px}.form-note{font-size:10px!important;color:#52622a;line-height:1.8;margin-top:13px}.footer{display:flex;align-items:center;justify-content:space-between;gap:30px;padding-block:35px}.footer .brand{font-size:21px}.footer .brand svg{width:28px;height:28px}.footer p{font-size:11px;color:var(--muted);margin:0}.footer>div{display:flex;gap:20px;align-items:center;font-size:9px;color:var(--muted)}.footer button{font-size:9px;border:0;padding:0;background:none;color:inherit;text-decoration:underline}dialog{background:var(--paper);color:var(--ink);border:1px solid var(--line);padding:42px;max-width:680px;width:calc(100% - 32px);max-height:88vh;overflow:auto}dialog::backdrop{background:#17221bd1;backdrop-filter:blur(4px)}dialog h2{font-size:42px}dialog>p:not(.eyebrow){font-size:14px;color:var(--muted)}.close{position:absolute;right:14px;top:10px;border:0;background:none;font-size:28px;color:var(--ink);line-height:1;padding:8px}.delivery-section{padding:25px 0;border-top:1px solid var(--line)}.delivery-section>span,.order-summary>span{font-size:9px;letter-spacing:1px;color:var(--muted)}.delivery-section h3{font-size:28px;margin:16px 0}.delivery-section p{font-size:14px}.delivery-section strong{font-size:12px}.delivery-section aside{font-size:12px;color:#5c694f;background:#e6ebdb;padding:15px;margin-top:20px}.order-summary{background:#e8eddd;padding:22px;margin-bottom:24px}.order-summary p{font-size:12px;margin:10px 0;overflow-wrap:anywhere}.order-summary p strong{float:right;font-size:12px}.order-summary hr{border:0;border-top:1px solid #c9d2bd;margin:20px 0}.skip{position:absolute;left:10px;top:-80px;background:var(--ink);color:white;padding:10px;z-index:100}.skip:focus{top:10px}:focus-visible{outline:2px solid #687b3c;outline-offset:5px}button:focus-visible{outline-offset:3px}#example-panel:focus-visible{outline-offset:-4px}
@media(min-width:1500px){.hero{padding-block:90px}.hero-art{max-width:490px}}@media(max-width:1050px){.wrap{width:calc(100% - 64px)}.header{padding-inline:32px}nav{gap:17px;font-size:11px}.hero{gap:35px}.hero-art{padding:20px}.new-copy{padding:25px}.new-copy h2{font-size:35px}.hero-actions{gap:18px}.method-grid,.offer-grid,.faq-section,.start-grid{gap:55px}.price-card{padding:28px}.price{font-size:60px}.price>span{display:block;margin-left:0}.section{padding-block:75px}.comparison>div{padding:30px}.steps{gap:28px}.footer{flex-wrap:wrap}}@media(max-width:760px){.wrap{width:calc(100% - 40px)}.header{height:79px;padding-inline:20px;gap:10px}.header nav{display:none}.brand{font-size:20px}.brand svg{width:28px;height:28px}.b2b{font-size:8px;letter-spacing:.5px}.button.small{padding:10px;font-size:10px;gap:12px}.hero{grid-template-columns:1fr;padding-block:48px;gap:45px}.hero h1{font-size:clamp(59px,12vw,86px)}.eyebrow{font-size:9px;letter-spacing:1.2px}.lead{font-size:16px}.hero-art{max-width:500px;width:100%;margin:auto}.new-copy h2{font-size:42px}.old-copy p{font-size:23px}.hero-art .down-arrow{top:195px}.principle-strip .wrap{padding-block:20px;gap:15px}.principle-strip span{font-size:12px;letter-spacing:-.2px}.principle-strip .strip-arrow{display:none}.section{padding-block:60px}.section-heading{display:block;margin-bottom:30px}.section-heading>p{margin-top:23px;font-size:13px}.example-tabs{padding-inline:16px;gap:20px;overflow:auto}.example-tabs button{font-size:10px;white-space:nowrap}.comparison{grid-template-columns:1fr}.comparison>div{padding:28px;min-height:0}.comparison-before{border-right:0;border-bottom:1px solid var(--line)}.comparison h3{font-size:28px}.why{display:block;padding:20px 28px}.why p{margin-top:9px}.sample-note{padding:15px 28px}.method-grid,.offer-grid,.faq-section,.start-grid{grid-template-columns:1fr;gap:38px}.method-intro{margin:24px 0}.standards article:first-child{border-top:1px solid #52604e;padding-top:25px}.steps{grid-template-columns:1fr;gap:32px;margin-top:35px}.step-no{margin-bottom:20px}.steps p{max-width:100%}.steps h3{margin-bottom:13px}.price{font-size:66px}.price>span{display:inline-block;margin-left:13px}.price-card{padding:25px}.offer-intro .fit{max-width:100%}.offer-intro h2 br:nth-child(2){display:none}.faq-section h2{margin-bottom:0}.start-section{padding-block:50px}.start-section h2{font-size:45px}.start-section .checkout-card{padding:22px}.footer{display:grid;grid-template-columns:1fr;padding-block:30px;gap:18px}.footer>div{justify-content:space-between}dialog{padding:35px 24px}dialog h2{font-size:35px}.order-summary p strong{float:none;display:block;margin-top:4px}}@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{transition:none!important}}

.checkout-price{font:600 45px/1.2 'Source Sans 3',sans-serif;letter-spacing:-2px;margin-bottom:18px}.checkout-price span{font:400 11px/1.5 "Source Sans 3",sans-serif;letter-spacing:0}.checkout-card>p:not(.eyebrow):not(.form-note){font-size:13px;margin-bottom:24px;color:#52622a}

/* Editorial typography: bookish headlines, quiet functional text. */
h1,h2,h3{font-family:'Libre Caslon Display',Georgia,serif;font-weight:400;letter-spacing:-.035em;line-height:1.05}
h1{letter-spacing:-.045em}
.brand{font-weight:700;letter-spacing:-.7px}
h3,.standards h3,.steps h3{letter-spacing:-.02em;line-height:1.18}
.new-copy h2{letter-spacing:-1.3px}
.comparison h3{letter-spacing:-.025em}
.underline:after{height:8px;bottom:6px;transform:rotate(-.8deg)}
.lead{font-size:19px}
.old-copy p{font-family:'Source Sans 3',Arial,sans-serif;letter-spacing:-.5px}
.price,.checkout-price{font-family:'Source Sans 3',Arial,sans-serif;font-weight:500;letter-spacing:-2px}
@media(max-width:760px){.lead{font-size:17px}.underline:after{height:6px;bottom:4px}}